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MRB-14222 - USA (Ohio) - Strategic Marketing Services - Deadline October 29,2019

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Posted Date : October 10,2019
Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID : MRB-14222
Government Authority Located in Ohio; USA based organization looking for expert vendor for strategic marketing services.
[A] Budget: Looking for Proposal
[B] Scope of Service:
(1) Vendor needs to provide strategic marketing services for
- The four parts of the brand messaging and design project include:
- Brand Message Development to develop a clearly articulated brand promise and messaging strategy, creating brand message guidelines that can be easily shared with stakeholders across the institution, Developing a detailed brand implementation strategy and timeline,
- Brand Identity Refresh portion of the project sets out to consider the design of a nimble and dynamic one-logo system that brings together academics with athletics, regional campuses with the main campus, and colleges with the university brand,
- Creative Production Support and Based on the messaging developed and the design of a new identity system, identify creative production needs to bring the new brand to life both on and off campus, production of a brand launch video, recommendations on incorporating the refreshed brand and messaging into the university website and email templates is currently studying the feasibility of a fundraising campaign with a potential FY2021 launch, and there is a strong desire for the theme and creative materials associated with the campaign to be closely tied
- Advancement campaign theme and creative production support, to include in their proposal, theme and message development and creative support of the Advancement campaign
(2) All questions must be submitted no later than October 21, 2019.
[C] Eligibility:
Onshore (USA Only)
[D] Work Performance:
Performance of the work will be Offsite. Vendor needs to carry work in their office location.
Budget :
Deadline to Submit Proposals: October 29,2019
Cost to Download This RFP/RFQ/RFI/Solicitation/Tender/Bid Document : 5 US$

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